1976
How it all began
A message from our CEO
Our founder, Eric Ee, was born in Kuala Lumpur, Malaysia. Growing up in a working-class family with 7 other siblings, he understood the importance of acts of service and hard work to provide a better life for his family at a very young age.
After finishing school, he immigrated to Canada with $100 in his pocket. Needing money to survive, he quickly found a job as a local driver delivering small parcels throughout the Greater Vancouver Area.
He got married and shortly after had 4 children to support. The family lived in 1 bedroom of an attic in an old house off of Fraser Street in the Eastside of Vancouver. It was during this time that he realized he must take a leap into the world of entrepreneurship to build a better home for his children.
He scraped together every penny he had to start Rolls Right Trucking with 1 truck and 1 driver: himself. The business provided local moving and delivery services in the Lower Mainland. There were a lot of moments where he found himself torn between financial decisions for his business and his family.
The rest is history
In the 1970s, cell phones were almost non-existent which meant everything was dispatched via phone or in person. The limit in lines of communication and lack of funding cost him immense time and effort to keep the business running. A set of radios was what he needed to improve communication and tracking processes with his drivers. Unfortunately, in the 70s CB radios were $2000 a piece and he needed 10 of them totaling $20,000, which also happened to be $20,000 over his budget. The finances to obtain one might compromise his savings to put food on the table.
In moments of conflict, he would think back on why he chose to immigrate to Canada: to start a better life, to raise a family, and provide them opportunities that he never had as a child growing up. In order to do all of them, he must take calculated risks. This constant reminder has motivated him to make the toughest choices that significantly changed his life and those around him.
With his consistency and determination, the business steadily grew from 1 to 10 trucks. He continued to drive a delivery truck himself and managed every other aspect of the business, ranging from accounting and hiring to sales. He went through many trials and challenges as he was building his own business while raising his family.
Where the company is today →
Fifty years in three steps
- 1976
One truck, one driver
Eric Ee starts Rolls Right Trucking with a single truck, driving it himself on local moving and delivery in the Lower Mainland.
- 1 to 10
The early years
The fleet grows from one truck to ten while Eric keeps driving and runs the accounting, hiring and sales himself.
- 2026
Fifty years on the road
An asset-based trucking and warehousing company with 165+ power units and 500+ trailers, run out of Vancouver and Calgary.
Still answering the phone after fifty years.
Tell us the lane and the load, and a dispatcher who runs it will price it.